Affiliate software for e-commerceViralPayouts vs EZ Affiliate & Referral
ViralPayouts has no monthly fee, pays your affiliates for you and pays recruiters on every program. You pay 10% of what you pay partners, falling to 3%, and nothing in a month when nobody sells. With EZ Affiliate & Referral, you pay your affiliates yourself and has no two-tier recruiting. It costs $0 to $19 a month.
Every figure for EZ Affiliate & Referral comes from its own pages or named review sites, checked 12 October 2026. Sources are listed at the bottom.
Why brands pick ViralPayouts over EZ Affiliate & Referral
Best fit: Brands that want partner payouts handled and recruiter overrides, or sell outside Shopify.
- $0 a month
No plan and no setup fee. 10% of what you pay partners, falling to 3% at $10,000 a month.
- Payouts done for you
One invoice per program. ViralPayouts sends every partner and recruiter their money and collects tax forms.
- Recruiters built in
Customer links and recruit links on every program, with the override set your way and reversed on refunds.
Side by side
| EZ Affiliate & Referral | ViralPayouts | |
|---|---|---|
| Price | $0 to $19 a monthTerm: Monthly via Shopify | $0 a month. 10% of what you pay partners, falling to 3% at $10,000 a month. |
| Setup fee | Not stated | None |
| Fee for paying affiliates | Not stated | Included in the fee above: no charge to the brand for sending payoutsPartners pay Whop's own fee when they withdraw to their bank |
| Pays your affiliates for you | Novia Merchant's PayPal | Yes You fund by bank transfer; we pay every partner |
| Two-tier recruiting | No | Yes Two levels on every program: share of commission, share of sale or fixed. Paid on approved sales, never sign-ups |
| Public program directory | No | Yes Partners browse and join with one account |
| Tracking | Referral links; Affiliate discount codes; Post-purchase pop-up | First-party links with click IDs, signed server-to-server events, Stripe Checkout webhook |
| Coupon tracking | Yes | Yes A code per partner, per program |
| Mobile app tracking | Not stated | App installs, sign-ups and purchases reported from your server through the signed event API, with bounties on them. No SDK to ship in your app. |
| API, webhooks, MCP | Not stated | REST API for brands and partners with an OpenAPI spec, an MCP server for AI agents, a signed event API and partner postbacks |
| Integrations | Shopify Checkout, Customer accounts, Shopify Admin, PayPal | Stripe Checkout, Shopify orders, any backend via the event API |
EZ Affiliate & Referral plans in full
- Free: $0 a month. Up to 5 affiliates, up to 100 referrers, automatic store credit for referrers, manual PayPal/bank payouts
- Pro: $19 a month. Unlimited affiliates/referrers, custom codes, automatic PayPal payments, multiple commission levels (per-affiliate rates), bulk invite
Where ViralPayouts comes out ahead of EZ Affiliate & Referral
What EZ Affiliate & Referral offers
Small Shopify stores wanting an affiliate program and a customer refer-a-friend program in one simple app.
Affiliate software for e-commerce
Why ViralPayouts is the better choice
- ViralPayouts pays partners for the brand (via Whop); brand funds by bank transfer
- Two-tier recruiter override built into every program, with separate customer and recruit links
- Public directory of live programs and one partner account across programs
- Works beyond Shopify: Stripe Checkout webhook and signed server-to-server event API, REST API and MCP server
What EZ Affiliate & Referral users say
Paraphrased from public reviews. Follow each link to read the original.
Praise
- Setup of both programs surprisingly easy; affiliates need no separate login. apps.shopify.com
- Developers reached out and offered to build missing features. apps.shopify.com
- Clean interface, not overloaded like other apps. apps.shopify.com
Complaints
- None found.
About EZ Affiliate & Referral
- In their words:
- "Setup an affiliate marketing program & referral program in minutes, all in one app."
- Company:
- Founded Shopify app launched May 29, 2026 · Springfield, IL, US · Casual Ecommerce Apps
- Website:
- apps.shopify.com
Try ViralPayouts on test money
Set your commission and recruiter override, see what each sale costs you, and run it on the test network before a real partner joins. No monthly fee.
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ViralPayouts vs Fusion: Affiliate MarketingSources for EZ Affiliate & Referral (2), checked 12 October 2026
EZ Affiliate & Referral is a trademark of its owner. ViralPayouts is not affiliated with EZ Affiliate & Referral. Prices and features change: check apps.shopify.com before you decide. Spot something out of date? Tell us and we will fix it.