Affiliate software for e-commerceViralPayouts vs Affilo: Affiliate Marketing
ViralPayouts has no monthly fee, pays your affiliates for you and pays recruiters on every program. You pay 10% of what you pay partners, falling to 3%, and nothing in a month when nobody sells. With Affilo: Affiliate Marketing, you pay your affiliates yourself and offers multi-tier commissions. It costs $39 to $79 a month.
Every figure for Affilo: Affiliate Marketing comes from its own pages or named review sites, checked 12 October 2026. Sources are listed at the bottom.
Why brands pick ViralPayouts over Affilo: Affiliate Marketing
Best fit: A brand that wants partners paid for it, a built-in recruiter override and a public directory to find partners, with no monthly fee.
- $0 a month
No plan and no setup fee. 10% of what you pay partners, falling to 3% at $10,000 a month.
- Payouts done for you
One invoice per program. ViralPayouts sends every partner and recruiter their money and collects tax forms.
- Recruiters built in
Customer links and recruit links on every program, with the override set your way and reversed on refunds.
Side by side
| Affilo: Affiliate Marketing | ViralPayouts | |
|---|---|---|
| Price | $39 to $79 a month | $0 a month. 10% of what you pay partners, falling to 3% at $10,000 a month. |
| Setup fee | Not stated | None |
| Fee for paying affiliates | Not stated | Included in the fee above: no charge to the brand for sending payoutsPartners pay Whop's own fee when they withdraw to their bank |
| Pays your affiliates for you | Novia Merchant's PayPal account | Yes You fund by bank transfer; we pay every partner |
| Two-tier recruiting | YesStandard ($39) | Yes Two levels on every program: share of commission, share of sale or fixed. Paid on approved sales, never sign-ups |
| Public program directory | Not stated | Yes Partners browse and join with one account |
| Tracking | Affiliate links; Unlimited deep links; Affiliate coupon codes; Discount links (Pro) | First-party links with click IDs, signed server-to-server events, Stripe Checkout webhook |
| Coupon tracking | Yes | Yes A code per partner, per program |
| Mobile app tracking | Not stated | App installs, sign-ups and purchases reported from your server through the signed event API, with bounties on them. No SDK to ship in your app. |
| API, webhooks, MCP | Not stated | REST API for brands and partners with an OpenAPI spec, an MCP server for AI agents, a signed event API and partner postbacks |
| Integrations | Shopify, Klaviyo, Mailchimp, PayPal | Stripe Checkout, Shopify orders, any backend via the event API |
Affilo: Affiliate Marketing plans in full
- Standard: $39 a month. Unlimited affiliates, orders, clicks; analytics; 'Easy MLM'; affiliate discount codes; custom rules
- Pro: $79 a month. Standard + in-app discount code creation, bulk messaging, discount links, store-credit payouts, QR codes, detailed reporting
Where ViralPayouts comes out ahead of Affilo: Affiliate Marketing
What Affilo: Affiliate Marketing offers
Shopify merchants wanting a low-cost, unlimited affiliate/influencer program with links, coupon codes and PayPal payouts.
Affiliate software for e-commerce
Why ViralPayouts is the better choice
- ViralPayouts pays partners for the brand; Affilo only triggers payouts from the merchant's PayPal
- No monthly fee vs $39-$79/month
- Public program directory and one partner account across programs
- Works beyond Shopify (Stripe, event API, REST API + MCP)
What Affilo: Affiliate Marketing users say
Paraphrased from public reviews. Follow each link to read the original.
Praise
- Ambassadors and affiliates drove revenue beyond what paid marketing could; quick, responsive support (Forward Notion, Jun 2024). apps.shopify.com
- Can create separate commission groups for journalists, Instagram creators and bloggers (Design & Vibrance, Jun 2019). apps.shopify.com
- Easy for affiliates themselves to use; called the best affiliate app on Shopify (Norfolk Natural Living, Jul 2019). apps.shopify.com
Complaints
- Struggled to pay affiliates for two years; app crashing and slow, then a message that the service no longer existed (Shea Shea Bakery, May 2022). apps.shopify.com
- Became buggy 8 days after a 20-hour setup; one-sentence support replies after 14-hour waits (Cheeky Bliss, May 2020). apps.shopify.com
- App led to a 404 page for a period; developer later fixed it (Xeric Watches, 2020). apps.shopify.com
- Commissions paid at 1% instead of 3% due to multi-currency bug, fixed in 72 hours (Reaper Patches, Mar 2021). apps.shopify.com
About Affilo: Affiliate Marketing
- In their words:
- "Create your own affiliate program. Sell more stuff." (affilo.io); Shopify tagline: "Increase your sales through Powerful Affiliate & Referrals Marketing Solution"
- Company:
- Founded Shopify app launched 15 Feb 2019 · Helsinki, Finland (listing address: Posti Restante, Helsinki) · Affilo (independent developer)
- Website:
- affilo.io
Try ViralPayouts on test money
Set your commission and recruiter override, see what each sale costs you, and run it on the test network before a real partner joins. No monthly fee.
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ViralPayouts vs AffluTrack: Affiliate ProgramSources for Affilo: Affiliate Marketing (4), checked 12 October 2026
Affilo: Affiliate Marketing is a trademark of its owner. ViralPayouts is not affiliated with Affilo: Affiliate Marketing. Prices and features change: check affilo.io before you decide. Spot something out of date? Tell us and we will fix it.