Creator and checkout platformViralPayouts vs Kiwify
ViralPayouts has no monthly fee, pays your affiliates for you and pays recruiters on every program. You pay 10% of what you pay partners, falling to 3%, and nothing in a month when nobody sells. Kiwify also pays affiliates for you and does not say it has two-tier recruiting. It costs $0 a month + 8.99% to 8.99% of transactions.
Every figure for Kiwify comes from its own pages or named review sites, checked 12 October 2026. Sources are listed at the bottom.
Why brands pick ViralPayouts over Kiwify
Best fit: A brand outside the Brazilian infoproduct market that already has a checkout and wants affiliates and recruiters paid for it, paying only on partner payouts.
- $0 a month
No plan and no setup fee. 10% of what you pay partners, falling to 3% at $10,000 a month.
- Payouts done for you
One invoice per program. ViralPayouts sends every partner and recruiter their money and collects tax forms.
- Recruiters built in
Customer links and recruit links on every program, with the override set your way and reversed on refunds.
Side by side
| Kiwify | ViralPayouts | |
|---|---|---|
| Price | $0 a month + 8.99% to 8.99% of transactions | $0 a month. 10% of what you pay partners, falling to 3% at $10,000 a month. |
| Setup fee | 0 | None |
| Fee for paying affiliates | Not stated | Included in the fee above: no charge to the brand for sending payoutsPartners pay Whop's own fee when they withdraw to their bank |
| Pays your affiliates for you | Yesvia Kiwify (own payment institution) | Yes You fund by bank transfer; we pay every partner |
| Two-tier recruiting | Not stated | Yes Two levels on every program: share of commission, share of sale or fixed. Paid on approved sales, never sign-ups |
| Public program directory | Yes | Yes Partners browse and join with one account |
| Tracking | Unique affiliate links; Automatic sale tracking at Kiwify checkout | First-party links with click IDs, signed server-to-server events, Stripe Checkout webhook |
| Coupon tracking | Not stated | Yes A code per partner, per program |
| Mobile app tracking | Not stated | App installs, sign-ups and purchases reported from your server through the signed event API, with bounties on them. No SDK to ship in your app. |
| API, webhooks, MCP | API, webhooks | REST API for brands and partners with an OpenAPI spec, an MCP server for AI agents, a signed event API and partner postbacks |
| Integrations | Webhooks (sale and refund events), Pluga, Nemu, Voxuy | Stripe Checkout, Shopify orders, any backend via the event API |
Kiwify plans in full
- Standard (pay per sale): $0 a month, plus 8.99% of transactions. Digital products only; fee is in BRL: 8.99% + R$2.49 per sale; card funds in 15 days (2 days on request), Pix/boleto in 2 days
Where ViralPayouts comes out ahead of Kiwify
What Kiwify offers
Brazilian creators (infoprodutores) selling digital products such as courses and ebooks, who want checkout, members area and an affiliate marketplace where affiliates are paid automatically from each sale.
Creator and checkout platform
Why ViralPayouts is the better choice
- Fee only on partner payouts (10% falling to 3%), not 8.99% + R$2.49 on every sale
- Two-level recruiter override on every program; Kiwify has co-production but no documented recruiter tier
- Works for any product, including physical goods and SaaS, outside Brazil
- Keeps your own checkout and customer relationship
What Kiwify users say
Paraphrased from public reviews. Follow each link to read the original.
Praise
- Reclame Aqui rates Kiwify 'Ótima' (8.0/10) with 96.8% of complaints answered and 82% resolved. reclameaqui.com.br
- No sign-up or monthly fee; pay only when you sell. idinheiro.com.br
Complaints
- 38.3% of Reclame Aqui complaints are about refunds or payment reversals; recent complaints mostly refunds not received. reclameaqui.com.br
- Complaint titled 'taxas absurdas e sem sentido' (absurd, senseless fees). reclameaqui.com.br
About Kiwify
- In their words:
- "Venda seu curso online" (Sell your online course) — homepage H1
- Company:
- Founded 2020 · Balneário Camboriú, Santa Catarina, Brazil · Independent; co-founders Artur Ribas (CEO) and Marinho Gomes (CTO); Y Combinator W21
- Funding:
- Y Combinator (W21); reported R$50M funding and a R$150M FIDC round (news headlines); Central Bank authorisation as payment institution reported
- Team:
- 200 (YC profile)
- Website:
- kiwify.com.br
Try ViralPayouts on test money
Set your commission and recruiter override, see what each sale costs you, and run it on the test network before a real partner joins. No monthly fee.
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ViralPayouts vs Later Influence / Later Creator (ex-Mavrck, Mavely)Sources for Kiwify (10), checked 12 October 2026
- https://kiwify.com.br
- https://www.ycombinator.com/companies/kiwify
- https://www.reclameaqui.com.br/empresa/kiwify/
- https://www.reclameaqui.com.br/kiwify/taxas-absurdas-e-sem-sentido_cYRBBKksIZPc9jzN/
- https://www.idinheiro.com.br/ganhar-dinheiro/afiliados/kiwify-e-confiavel/
- https://www.divulganinja.com.br/blog/kiwify-afiliado-como-funciona-vale-a-pena-2026
- https://jentic.com/apis/kiwify
- https://pluga.co/en/apps/pluga-webhooks/integration/kiwify/
- https://finder.techleap.nl/news/feed/kiwify-raises-r-150m-in-fidc-round
- https://finsidersbrasil.com.br/regulamentacao/kiwify-recebe-autorizacao-do-bc-para-operar-como-instituicao-de-pagamento
Kiwify is a trademark of its owner. ViralPayouts is not affiliated with Kiwify. Prices and features change: check kiwify.com.br before you decide. Spot something out of date? Tell us and we will fix it.